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Business Rising

E-commerce Manager

Run an online shop that sells to thousands of people

💡 Why it matters: Shopping online keeps growing. E-commerce managers make sure an online shop looks great, works well and delivers.

🌍 Around the world

💰 What it can pay

🇳🇬 Nigeria

Starting out
₦1.8M – ₦4.5M
Mid-career
₦5M – ₦13M
Senior
₦13M – ₦30M

≈ ₦417k – ₦1.1M a month mid-career. Indicative estimate by Incusim.

🇬🇧 United Kingdom

£25k – £60k

Typical starter to experienced salary. National Careers Service, 2026

🇺🇸 United States

$165.8k typical

Closest US category: Advertising, promotions, and marketing managers. Median pay only; BLS shows no percentile range for this group.. US Bureau of Labor Statistics, May 2025

🇨🇦 Canada

CA$115k typical
Range CA$72k – CA$186.7k

Job Bank occupation: E-commerce Manager. Hourly wage low/median/high x 2,080 hours. Job Bank (Government of Canada), 2023-2024

Yearly pay before tax. UK, US and Canada figures come from the official sources named on each card. Nigeria has no official salary survey, so those are our indicative estimates. Real pay depends on the employer, the place, your skills and experience.

🛠️ What you actually do

⚡ Skills you'll need

Get ready at school

🇳🇬 Nigeria

Subjects to be good at
CommerceEconomicsMathematicsEnglish LanguageComputer Studies
Qualifications
University degree in Marketing, Business Administration, Information Technology or Entrepreneurship (apply through JAMB UTME)
Other ways in
  • E-commerce courses and a junior online store role
  • Start your own small online shop to learn

🇬🇧 United Kingdom

Subjects to be good at
GCSE EnglishGCSE MathsA-level or BTEC BusinessA-level EconomicsGCSE or A-level IT
Qualifications
Degree in business, marketing or ITDigital marketer apprenticeship (Level 3) or a Level 4 or 6 business apprenticeship
Other ways in
  • Join an online retailer as an assistant
  • Start a small online shop to learn

🇺🇸 United States

Subjects to be good at
High school EnglishAlgebra and statisticsEconomics or businessSpeech or communicationsAP (Advanced Placement) Economics
Qualifications
Bachelor's degree in business, marketing or information systemsE-commerce and analytics certificates
Other ways in
  • Entry jobs in online retail or customer support
  • Run a small online store to build experience

🇨🇦 Canada

Subjects to be good at
Grade 12 EnglishGrade 12 MathBusiness or economics coursesCommunications or computer studies
Qualifications
University degree or college diploma in business, marketing or ITE-commerce certificates
Other ways in
  • Junior roles at an online retailer
  • Co-op placements

🗺️ Your path to this career

  1. 1Learn how online shops work by trying one yourself
  2. 2Study business, marketing or IT
  3. 3Join an online store as an assistant
  4. 4Learn analytics and online advertising
  5. 5Manage a whole store or online brand

⏰ A day in the life

You check overnight orders and see a payment problem on one product page. You fix it with the tech team, plan a weekend sale with the marketing team and answer customer reviews.

🔗 Related careers

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